PROJECT
Project Preserve
UX / UI Design
About the client
Project Preserve is a social enterprise of Second Harvest Food Bank of Middle Tennessee. They provide low cost pantry and meal solutions to the Feeding America network of food banks. It is a nonprofit serving nonprofits feeding hungry people. Project Preserve offers a variety of meal solutions while delivering exceptional customer service by leveraging economies of scale, manufacturing pipelines, and logistics expertise.
Partnership: This project was developed in partnership with the fantastic technology companies Outer Eden and TechBridge.
Market: Tennessee | USA
The Job
To design a human-centered responsive website to promote services and a system to feed America food banks, serving nonprofits feeding hungry people.
My Role
UX & UI Designer
What I did
Interactive Prototype and responsive Website Design according to user needs and business goals, through Lean UX.
The Results
The new Project Preserve website enabled greater gain and retention of users, increasing the use of the platform in a more friendly and faster way for the food banks in USA, resulting in cost optimization for nonprofit organizations and enabling meals to arrive more quickly for those who need it most, the people in need.